Keep Coronavirus Out

CGI-Builds / Graphic-Design
featured image
Keep Coronavirus Out

The ad was designed to encourage young children to wash their hands more often. To make it engaging, I portrayed the coronavirus as a playful plush-like toy made of plastic, with eyes and legs, sliding down a blue slide in a school setting. A simple and direct language was used to ensure the message was easy to understand, saying:
Keep Coronavirus Out of Your School
Wash your hands more often for about 20 seconds, and it will help keep Coronavirus out of your classroom.
The more we practice and make it work, the sooner we can get back to normal.

At the start of this project, I aimed to show young people the importance of handwashing to prevent virus infections. I designed a humorous ad featuring a blue slide in a school hallway, with a spiky coronavirus character sliding past lockers and classmates watching as it exits the school.

Cinema 4D allowed me to model objects, set up lighting, position cameras, and use textures and colors to bring the scene to life, culminating in a polished render.

Name Keep Coronavirus Out
Client Dove
Category Self-Project, CGI Builds, Advertising
Role Graphic design, CGI Builds
CGI Artist Mark Zuniga
Art Director Mark Zuniga

Keep Coronavirus Out

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