Ceviche del Cielo Restaurant -Instagram feed

360° Marketing Strategy for a Peruvian Restaurant – Building Online Presence and Engagement

In my spare time, I enjoy supporting small businesses, particularly restaurants. Through connections with their owners, they often learn about my background and work, which leads them to reach out for assistance. I’m always happy to lend a hand.

For this Peruvian restaurant, I led the development of a 360° marketing strategy to establish a strong online presence. I focused on creating engaging content for Instagram and Facebook, which included taking professional photos and filming live events to showcase the vibrant atmosphere and delicious dishes. I also curated a stunning collection of photos, tailored for social media use, to maintain a consistent and appealing visual identity.

In addition to social media, I worked on revamping their website, incorporating an updated menu and enhancing customer engagement features. The website now offers multiple ways for customers to connect, whether for pick-up orders or in-restaurant visits, making it easier for them to interact with the restaurant and boost foot traffic.

This project allowed me to combine my skills in content creation, social media marketing, and web development to help the restaurant attract and retain customers through a holistic and engaging online presence.